One of the most important skills that we practice in Product Manager Nation is how to brainstorm ideas. Brainstorming sessions are incredibly important in the discovery stage of the product development process. Not only do these sessions uncover new product ideas but they also boost team moral.
A successful brainstorming session can generate hundreds of product / feature ideas in less than 30 minutes.
Unfortunately, a lot of brainstorming sessions fail to live up to its full potential because of these 4 mistakes:
-Group is too small
-Ideas are prematurely disqualified
-Wrong brainstorming tool
-“How” mindset instead of “What” mindset